How we work Reeve Live

Monitor · after a Diagnosis & Plan, or with setup

We stay beside you until it works.

A plan only works if someone keeps checking it. Reeve Live keeps our engine running on your own data and puts it in front of you in a 30-minute review every week. We monitor; your team and vendors do the work. No minimum term.

Price

$1,500 / month

Term

No minimum

Review

30 minutes, weekly

Setup

$2,500, or included

The question it answers

Is what you decided still true this week, and is everyone doing what they said they would?

01What you get

Every screen, as it is.

This is the real product, running on fictional sample data. You see every number and assumption on your own data, the weekly brief and the action list. In the review we move the levers with you and show what each change would do.

Reeve Live business summary for a fictional sample brand, last 13 weeks: net sales 2.25 million dollars, true contribution 690 thousand, true CAC 30.93 dollars against an affordable 49.23, each compared with the previous period and last year, with a weekly net sales chart.

Summary. Any week or month range, against the previous period and the same period last year.

Screens from Reeve Live with fictional sample data. Choose a screen above.

Deliverables

  • Your live dashboard, on your own data
  • Fast numbers refreshed weekly from your data exports: spend, new customers, true CAC against what you can afford, the growth step, cash
  • P&L, true COGS and true LTV monthly
  • A 30-minute performance review every week, on a fixed agenda
  • A written brief and recommendations
  • The action list: owners on your side, dates, status, tracked to done

02What the engine looks at

The same agenda, every week.

Fast numbers weekly, slow numbers monthly, and decisions on growth steps only at checkpoints, never on one noisy week.

Every week

The 30-minute review

1. The one number

True CAC this week and over four weeks, against what you can afford.

2. The growth step

On track, behind plan, or above the cap; the next checkpoint.

3. Leaks

Value fixed and still open; what moved.

4. Cash

Above your limit, and the trend.

5. Decisions

Actions past due, who owns them, what's needed from you.

Every month

The full refresh

P&L and true COGS

Reconciled to your books when they close.

True LTV and cohorts

Re-run from your orders as customers come back.

Scenarios and value

Updated with what actually happened.

Targets

Agency and vendor targets reviewed against results.

Designed and run by Reeve's founder: 25 years in wholesale, international trade and direct-to-consumer, across five markets. How the engine works

03How it runs

A rhythm your team can run on.

Your exports in on Monday, the brief by Tuesday, so the review is about decisions, not spreadsheets.

  1. Monday

    Weekly refresh

    Your order, ad and cash exports loaded into the engine and checked.

  2. Monday–Tuesday

    Brief

    The weekly brief is generated and checked.

  3. Your meeting

    30-minute review

    Same five points, every week.

  4. Every 4 weeks

    Checkpoint

    Growth steps reviewed: hold, step up or pull back.

04What we need from you

The clock starts when your data is complete.

  • Weekly exports: store orders, ad platform spend, bank balance
  • Monthly P&L when your books close
  • One person on your side who owns the action list
  • A standing 30-minute slot in your weekly performance meeting

View-only access, never admin. Your data is used only for your work.

05Not included

Stated plainly, so nothing surprises you.

  • Doing the work: we don't run ads, manage vendors or implement changes
  • Ad-hoc projects such as lender forecasts or new product models (quoted separately)

06Price and terms

$1,500 a month. No minimum.

Reeve Live$1,500 / month
Setup$2,500 one-time
After a Diagnosis & PlanSetup included
  • If it stops being useful, stop paying: cancel any time before the next month
  • Included during a Diagnosis & Plan, from the day your data is complete
  • Setup builds the engine on your data when you start without a Diagnosis & Plan
  • If you stop, you keep your reports and an export of your numbers

Fixed fee. Our advice doesn't depend on what you buy.

Keep it live

07What comes next

Diagnosis & PlanThe best start for Reeve Live: the plan, and the full model of your business, with Reeve Live running throughout.
See Diagnosis & Plan

08Questions

About the Reeve Live.

Why no minimum term?

If it isn't useful, we don't want your money. The setup fee covers building the engine on your data; after that it's month to month, and you can stop any time.

Can our agency see the dashboard?

You decide. Many brands share it, because it makes the targets and the results the same for everyone.

What if we miss a week?

The numbers still refresh and the brief still arrives. The review moves, it doesn't disappear.

What happens to our data if we stop?

You keep your reports and an export of your numbers. The connections are switched off and our copies of your data are deleted.

Book a free call.

20 minutes, free, no pitch deck. You'll leave with an honest read and one thing to do next. If we can't help, we'll say so.

How it works

  1. 01Pick a timeAny 20-minute slot that suits you.
  2. 02Four quick questionsYour revenue, where you sell, what worries you most and, if you have it, last year's P&L, so the call starts with your numbers.
  3. 03A call with Hamed, the founderAn honest read and one thing to do next. No pitch deck.
Pick a time