For investors Portfolio monitoring
After close · for each brand you own
Reeve Live on every brand you own.
The value plan from diligence, tracked every week against what's actually happening. Your operators execute; we keep the numbers true and the deal team informed.
Price
from $2,000 / brand / month
Term
No minimum
Review
Weekly or monthly
Setup
$2,500 per brand
The question it answers
Is each brand on its value plan this week, and where is it drifting?
01What you get
The same view for every brand.
A Reeve Live dashboard per brand, in the same layout, reviewed with your deal team on the schedule you choose.
The deal-team view across brands is in development; this is an illustration with fictional brands. Each brand's own Reeve Live dashboard is available now.
Deliverables
- Reeve Live per brand: weekly fast numbers, monthly P&L and LTV
- A deal-team view across brands (in development)
- The value plan tracked: leaks fixed, growth steps, cash
- Early warning when a brand drifts
- Reviews with the deal team, weekly or monthly
02What the engine looks at
The plan, against reality.
The same Reeve Live engine, set up per brand, rolled up for the deal team.
Weekly
Per brand
True CAC against the cap
Is acquisition still paying back?
Growth steps
On track, behind, or above the cap.
Cash
Against the limit you set.
Monthly
For the deal team
P&L and true COGS
Reconciled to each brand's books.
True LTV and cohorts
Are new customers worth what the plan assumed?
Value plan
EBITDA and value against the diligence case.
Designed and run by Reeve's founder: 25 years in wholesale, international trade and direct-to-consumer, across five markets. How the engine works
03How it runs
Live from close.
Set up from the diligence model, so monitoring starts on day one.
Close
Setup
Each brand's model set up from its data.
Weekly
Refresh
Fast numbers per brand; flags raised early.
Weekly or monthly
Review
With the deal team, same agenda.
Quarterly
Value check
Against the diligence case.
04What we need from you
The clock starts when your data is complete.
- Weekly data exports per brand: orders, ad platforms, bank
- Monthly P&L per brand
- An owner per brand for the action list
- The value plan from diligence (ours or yours)
View-only access, never admin. Your data is used only for your work.
05Not included
Stated plainly, so nothing surprises you.
- Execution: your operators do the work
- Board reporting packs beyond the dashboard and brief (quoted separately)
06Price and terms
From $2,000 per brand, per month.
- Month to month; cancel any time before the next month
- Setup included for brands we diligenced
- Under your NDA
Fixed fee. Our advice doesn't depend on what you buy.
Discuss monitoring07What comes next
Commercial Due DiligenceStart with the two numbers: what to pay for, and what you can make. See Commercial Due Diligence08Questions
About the Portfolio monitoring.
Does the brand's team see the dashboard?
You decide. Most deal teams share it, so everyone works from the same numbers.
Can you monitor brands you didn't diligence?
Yes. Setup builds the model from each brand's data.
Do you step in if a brand drifts?
We flag it early and say what we'd do. Your operators act; we never execute.
Tell us about the deal.
Start with a free 20-minute call and an honest first read. We reply within one business day with fit, timing and a fixed fee. Happy to sign your NDA first.
How it works
- 01Pick a timeAny 20-minute slot that suits you.
- 02A few detailsFirm, deal size, stage and deadline. Happy to sign your NDA first.
- 03A call with Hamed, the founderAn honest first read; fit, timing and a fixed fee within one business day.